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Has Varun Dhawan transposed Ranbir Kapoor as face of break brand?
- Updated: June 15, 2016
A renouned potato chips brand, that sealed Ranbir Kapoor as a code envoy dual years ago to bond with a youth, seems to have zeroed in on a deputy for a 33-year-old actor. And if sources are to be believed, Varun Dhawan has been finalised for a brand’s new ad debate for scarcely a crore less.
Varun Dhawan and Ranbir Kapoor
An insider reveals, “Ranbir’s agreement was finale and his code value seems to have taken a violence with his final few films not doing good during a box office. So, a association might have motionless opposite renewing their agreement with him.”
After conducting a investigate among immature consumers, a code is pronounced to have identified a few celebrities who could take their latest debate forward. “Varun was one of them,” adds a source.
Apparently, Varun was recently approached for a ad and initial talks between a actor and a code have been successful.
“Varun has shown seductiveness in bagging a publicity understanding and is expected to pointer on a dotted line shortly. His cost also fit a brand’s budget, so they are also penetrating to have him on board,” says a source, adding that Varun charges around R3 crore per publicity while Ranbir’s marketplace cost is somewhere in a operation of Rs 4 crore.
Varun remained taken for comment. Prior to Ranbir, a potato chips association was represented by his brother-in-law, Saif Ali Khan and Indian cricket captain MS Dhoni.
Who has got a edge?
Ranbir Kapoor has approximately 10 brands in his pool that includes a oppulance watch, cola beverage, car, bike, cellphone, laptop and consumer electronics. Varun Dhawan, too, boasts of an equal series of endorsements like soothing drinks, integrity cream, mobile phone, transport bags, eye wear, car, deodorant and hair jelly among others. With a potato chips code underneath his belt now, he will have one code some-more than RK.